How does TikTok Music sound? No, we’re not speaking concerning the soundtracks that accompany TikTok movies. Relatively, we’re speaking concerning the concept of a music streaming service owned by none apart from TikTok.
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That’s proper. ByteDance, TikTok’s father or mother firm, has filed a trademark utility with the US Patent and Trademark Workplace.
The patent is for a music streaming service often called TikTok Music, that’s, TikTok’s personal music streaming service. ByteDance additionally filed the identical patent utility in Australia in November 2021.
What’s ByteDance as much as with the brand new TikTok Music? Will it succeed like TikTok? Will it upstage the likes of Spotify, Apple Music, and YouTube Music?
What’s TikTok Music?
In keeping with Enterprise Insider, ByteDance has filed a patent utility with the USPTO for TikTok Music. The submitting befell in Could 2022.
Paperwork cited by BI present that customers will have the ability to buy, play, share, and obtain music, songs, albums, lyrics, and quotes.
Customers may also have the ability to create, advocate, and share playlists, lyrics, and quotes. Moreover, customers can take, edit, and add pictures as the duvet of playlists, and touch upon music, songs, and albums.
These options will doubtless introduce a singular social angle to streaming which can revolutionize music streaming as we all know it and make TikTok Music a strong Spotify different.
ByteDance already owns a music streaming service
Resso is one other widespread music streaming service in choose markets like Brazil, Indonesia, and India. Like TikTok, it is usually owned by ByteDance.
Resso was launched in 2020 and has since grown in leaps and bounds. Between January 2021 and January 2022, its person base has grown 304 p.c in India.
By comparability, Spotify has solely grown by 38 p.c inside the similar interval in India. That is in keeping with studies by Enterprise Insider.
One purpose is that, in these markets, TikTok has a button that directs customers to Resso to discover music they’ve found on TikTok.
One other key purpose may very well be Resso’s social options that enable customers to create playlists, share songs on social media, and work together with the app’s group. Sound acquainted? These are additionally options anticipated from TikTok Music.
Will it succeed and upstage the likes of Spotify and Apple Music?
Contemplating Resso’s antecedents, we anticipate TikTok Music to do properly when it’s launched. How properly it does, is a matter of hypothesis.
Nevertheless, given TikTok’s social media footprint, it’s protected to anticipate an analogous disruptive impact with its music streaming service.
Large gamers like Spotify (which not too long ago launched real-time lyrics for the Nest Hub), Apple Music, and YouTube Music may have TikTok’s large person base to take care of.