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iOS 14.5+: Conversion value schemas and features for flexibility
App Promotion Strategy

iOS 14.5+: Conversion value schemas and features for flexibility

March 4, 2022 Erika Holland

We provide two methods to leverage conversion values: 6 Conversion Occasions (primarily based on the linking of distinct SKAdNetwork occasions) and Superior Conversion Worth Measurement […]

A list of major apps that support Apple’s SharePlay feature
App Promotion Strategy

A list of major apps that support Apple’s SharePlay feature

February 10, 2022January 26, 2022 Erika Holland

Try this checklist of iPhone, iPad, Apple TV and Mac apps up to date with help for SharePlay, a function that facilitates shared app and media experiences […]

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