App Promotion Strategy

Readdle assures users there’ll be no disruptions to its products and services because of the Russian invasion of Ukraine

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Readdle apps corresponding to Spark, PDF Knowledgeable, Paperwork, Scanner Professional and others gained’t be affected by the disruptions brought on by Russian invasion of Ukraine.


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Readdle’s assertion relating to the state of affairs in Ukraine

Maria Henyk, Readdle’s PR and advertising supervisor despatched us the next assertion:

Right now, Readdle’s major focus is the security and well-being of our group members and their households. Within the weeks main as much as this act of aggression towards Ukraine, we have now been making certain that our group members and operations have been as well-prepared as attainable. We developed plans to take care of numerous situations and we have been able to implement monetary and different help for our group members at quick discover.

Igor Zhadanov, Readdle’s founder and CEO:

All important Readdle infrastructure is up and working and there can be no disruptions to something buyer dealing with on account of the complicated state of affairs in Ukraine.

Readdle is an organization with an in depth worldwide footprint in additional than eleven nations so this assertion ought to guarantee individuals whose work and every day producitivty depend upon Readdle software program that the corporate’s apps will proceed working uninterrupted even within the face of Russia’s aggression and invasion of Ukraine.

A number of days in the past, MacPaw, which is one other Ukrainian developer of productiveness software program, additionally reached out to tell us that its apps can be unaffected by Russian aggression. Much like MacPaw, Readdle gained’t be affected as a result of its servers and infrastructure ara protected. Readdle’s group members are absolutely geared up to work remotely.

They’d been working from dwelling all through the pandemic and as such are well-equipped to take care of the present state of affairs on the subject of the provision of Readdle’s services.

Who’s Readdle?

Denys Zhadanov, Readdle’s board member, could be seen typing on his MacBook Professional on this nonetheless picture taken from Readdle’s advertising video dated 2018

Readdle is a Ukrainian producer of high quality productiveness software program for Apple units. The startup employs greater than 200 individuals and relies in Odessa, a metropolis of a couple of million individuals which is a serious tourism heart and the third most populous metropolis within the nation. Readdle additionally has group members primarily based out of Kyiv, Ukraine’s capital and the nation’s most populous metropolis. The corporate has been creating high quality productiveness apps which might be used everywhere in the world for over a decade now.

Probably the most well-known productiveness apps within the Readdle portfolio embrace:

  • Spark: Arguably the very best electronic mail consumer for iPhone, iPad, Mac and Android
  • Paperwork: A succesful file supervisor with options lacking from the Information app
  • PDF Knowledgeable: A strong PDF app to view, edit and annotate your PDFs
  • Calendars: A re-imagining of what the cellular calendar expertise must be
  • Scanner Professional: Scan agreements, receipts, IDs, books and extra utilizing your iPhone
  • Fluix: Paperwork and process workflow for discipline knowledge in cellular type

Readdle apps have been downloaded over 190 million occasions and gained a number of awards, together with the “App of the Yr” and “Editors’ Selection” by Apple.